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Dupes
Fakes, dupes, fraud, and the provenance that proves what is real.

AI Is Making Counterfeits Better. Provenance Is the Defense.
Generative AI can now fake a campaign, a product photo, and a paper trail. The only durable answer is being able to prove what's real.

Counterfeit vs. Dupe: The Legal Line That Actually Matters
A dupe and a counterfeit are not the same thing in the eyes of the law, and the difference decides whether someone gets a cease-and-desist or a criminal charge.

What Actually Protects a Handbag
Trademark, trade dress, and design patents each cover a different slice of a product. Knowing which is which is the whole game in a dupe fight.

When Is a Dupe Actually Illegal?
Most dupes are legal. The ones that aren't cross three specific lines: trademark, trade dress, and design patents.